Ten years ago, software companies sold tools.
In the next ten, they’ll sell results.
And if that sounds like semantics, it’s because most people haven’t realized that AI just killed “Software-as-a-Service” and replaced it with something bigger — what Foundation Capital calls “Service-as-Software”.

The Shift No One Saw Coming

In the SaaS era, customers paid for access — a login, a dashboard, an API key.
The responsibility for performance sat with the user.