Personalizing PageRank

An article on CNet about a new search startup out of Stanford (link via Anil)

Kaltrix — “A stealth start-up out of Stanford University is hoping to raise the heat on one of the toughest problems in Web search–and possibly out-Google Google in the process.”

“Without discussing Kaltix’s plans publicly, the company’s founders have published research that claims to offer a way to compute search results nearly 1,000 times faster than what’s possible using current methods.”

Other interesting quotes from the article:

“Microsoft has publicized that it’s working on advancing MSN and desktop search. One area of development could be in integrating and personalizing search across Microsoft Office, Microsoft Outlook and the Web.”

“Search leader Google has also shown an interest in the area. Two years ago, it bought Outride, a spinoff from Xerox’s Palo Alto Research Center (PARC). Outride uses data-mining techniques, pattern recognition and natural-language semantic analysis to improve search results. But the acquisition has yet to produce visible results for Google.”